Our UX (User Experience) and Strategy focuses on gaining and maintaining enriched and useful insight into your target audiences and user bases in order to provide them with simple yet powerful interactions with your product or solution.
The way users interact with your brand or product online is exponentially diversifying. The constant evolution of device capabilities and digital trends require fast moving and flexible solutions that are constantly a step ahead.
At Spruce, we are always engaging users on their own terms, with intuitive solutions formed from a rich understanding of their behaviours, emotional responses, capabilities and assumptions.
We constantly strive for the simplest and most effective user journeys, information architectures and product interactions.